The way of doing business today is very different from the past. An example of this is the fact that, today, we do not make decisions without studying possible scenarios, comparing indicators or predicting results.
The way of doing business today is very different from the past. An example of this is the fact that, today, we do not make decisions without studying possible scenarios, comparing indicators or predicting results.
The indicators that we need today to support the decision are more extensive, and technology makes available to us several tools that support this analysis, and with a greater degree of certainty.
Therefore, Business Intelligence (BI) is one of the technological areas currently with the greatest expansion, with a fast return on investment, and one of the main bets of the CEO/CTO of the fastest growing companies, whose importance has been growing over time.
According to the latest research, BI has made positive contributions in areas as diverse as:
- Customer Care;
- Competitive Intelligence;
- Sales;
- Operations;
- Cost management;
- Product development.
The value that BI tools provide, helped companies to achieve greater productivity, from which we can highlight the following benefits:
- Visibility of company data;
- Fast decision making;
- Performance measurement and comparison;
- Knowledge sharing;
- Predictive modeling.
In the global solution that is a BI system in a company, Power BI is a set of data analysis tools, which has distinguished itself by allowing you to generate reports and dashboards updated (including in real time), and make them available on all web or mobile devices.
In the latest evaluations by Gartner (1) , this Microsoft tool has emerged as the main data analysis tool in the market, in which the following features stand out:
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- User-friendly, providing its version on the Cloud, for Desktop, and even for Mobile. In either one, the user can create his vision and discover new information about the data he is working with. In addition, automatic Insights into the information contained in the reports are also available, providing views that the user had not thought of;
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- Cost-benefit, users can get started for free with Power BI Desktop. Organizations can choose to license users individually at a low monthly cost or upgrade to Power BI Premium, tailoring each user to their needs;
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- Centralized management where organizations can deploy in minutes and distribute content with just a few clicks;
- Security as they can count on a BI platform that helps them meet stringent industry standards and certifications, while keeping data secure and controlling how it’s accessed and used.</li >
Is your company already equipped with the best BI solution? Do you have all the indicators you need to assess your company’s performance? Is your decision made based on real and current data?
Arquiconsult has a team of professionals specialized in the planning and execution of national and international projects. Talk to us and avoid wrong decisions that could put your business at risk.
More information about Business Intelligence
Note: (1) Gartner is a consulting firm founded in 1979 by Gideon Gartner. Gartner develops technologies related to the insight necessary for its customers to make their decisions every day.
