The business world is in the midst of a massive platform shift. The new generation of Artificial Intelligence (AI) is expected to transform pretty much every industry and every category of computing. For organisations using ERP and CRM applications, it’s important to evaluate the role of their vendors in this process. Microsoft is betting heavily on AI for its future. The company is now integrating generative AI—“copilots”—into many of its products. Its recent $ 10 billion-plus investment in OpenAI is now looking like the bargain of the century.
According to Microsoft CEO Satya Nadella, customers are eager to use generative AI in their business operations. “Every customer I speak to asks not only how they can apply the next generation of AI, but also how quickly. They see enormous opportunities and challenges ahead.”
According to Nadella, the new Azure OpenAI service is catching on quickly. More than 11.000 organizations in various sectors already use the service, including companies like Ikea, Volvo and Zurich Insurance. Mercedes-Benz is bringing ChatGPT to more than 900.000 vehicles in the United States via Azure OpenAI, making the in-car voice assistant more intuitive.
“We don’t build technology for technology sake. Together with our implementation partners we build technology to create innovation on behalf of our customers. And to help them serve their customers even better. Across every community, every country and every industry around the globe”, concludes Nadella.
If you are looking for a vendor that can support your growth ambitions with the most innovative AI tools, then it is certainly good to put Microsoft on your shortlist.